3 #Pinspirational Beer Merchandise Ideas
Food & Beverage // By Rosemary McKee - 12th December 2018
Do you own or work for a brewery? If so, you’re in good company! The Guardian reports that the number of breweries last year exceeded 2,000 for the first time since the 1930s. These breweries are finding clever new ways to reach their customers, including with tap rooms. More than a third of small breweries have opened tap rooms to provide a fun and friendly space for people to sample their...
Read full postThe Ultimate Beer Festival Promotional Checklist
Food & Beverage // By Rosemary McKee - 25th October 2018
Beer festivals have become such a popular activity in the UK that they’re no longer limited to summer months. It’s a notable trend. A recent Telegraph article suggests that, “we have now adopted Oktoberfest with fervour.” In other words, the world’s largest beer festival is not just for Munich anymore – smaller versions are popping up everywhere from London to smaller cities and towns...
Read full postThe Ultimate Craft Beer Festival Marketing Guide
Food & Beverage // By Rosemary McKee - 5th September 2018
Whether you’re a new craft brewery on the scene or if you’ve been producing quality beverages for years, craft beer festivals are a proven way to get your brand into the market and promote your products. To help you make the most of festival season (and beyond), we’ve put together this handy ultimate craft beer festival marketing guide to help you get the word out and build a loyal...
Read full postHow to Pump Up your Brewery Marketing with Events
Food & Beverage // By Rosemary McKee - 19th July 2018
Summer is the unofficial season of the craft beer festival. (And certainly, one of our favourite seasons at Rocket Badge!) Every weekend, a number of beer festivals pop up across the UK, featuring products from top breweries, brand new craft brewers and smaller, local tap rooms. No matter the size or age of your brewery, if you want to make a splash amongst the competition, events should be a key...
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